How Alexa defines site’s traffic –

Alexa has been proven as a good tool in evaluating website’s traffic and page views. It basically calculates the average visitors and the page views for a day over a certain period of time, like generally past three months. ranks No.1 to those of a good traffic and page views sites. Like, any website that posses more visitors and those make more page views will be ranked 1.

The value that Alexa displays as a “Traffic Rank” for any site can be defined as,

The lower the Alexa Rank at any site the higher the traffic and page views at that site


The higher the Alexa rank at any site, the lower the traffic and page views at that site“.

SEO professionals & webmasters use this tool to keep eyes on what is going on with their sites.

Feel free to contact The Media Annexes for any further questions or queries.